For wedding mishaps — cake falls on ground, bride and bridesmaids break bed, wedding party falls into lake — there’s YouTube. For canceled weddings, there’s BridalBrokerage.com.
The start-up company makes a market between previously remote parties on the wedding continuum: couples who’ve decided not to marry who want to sell the wedding goods and services they’ve bought, and couples keen to buy a “prepackaged” wedding and save money at the same time.
Founder Lauren Byrne had the idea three years ago, when a friend of hers who was to be in a wedding on St. Johns had to eat her ticket and dress when the wedding was canceled. When Byrne started telling people her idea, some were skeptical